Turn Your Business from Zero to Hero in a Year
Launching your own business is a terrifying thing to do. You might be feeling confident about your idea, but you know there’s a lot of work ahead of you. Plenty of things can go wrong and cause you to have a setback. It’s even more difficult if you’re living with a disability. There may be times when you struggle to keep working. Businesses can take a long time to get properly established. It can be several years before they receive much attention or turn a decent profit. However, there’s still an awful lot you can do in just a year. Twelve months from now, your business could have grown exponentially. Get started by following these processes.
Dedicate Your Time to the Sales Process
There are so many things to do when you run a business. Everything from marketing to accounting needs to be done by someone. Often you start off with just one person doing the majority of the work. With so many tasks, it’s easy to neglect the most important ones. When it comes to growing your business, there’s nothing more vital than your sales. The more sales you make, the more money you will have coming. And if you have a healthy cash flow, you’ll be able to grow your business faster and larger. Focus on your sales funnel if you want to go far.
Find Ways to Get Funding
You can find ways to grow your business without large sums of money. Many businesses organically grow using their profits. However, if you want to speed up your company’s growth, it’s best to secure extra funding. The excellent thing is that there are so many options you can pursue. There are loans of all kinds, grants, and even competitions that could get you the money you need. You don’t want to spend time going after every single funding opportunity. However, you should keep your mind and your eyes open to find avenues that work for you and your business.
Keep Things Digital
Everything is digital nowadays, and that’s great news for anyone who wants to grow their business quickly. A digital business is portable, global and easily scalable. One thing you can focus on is growing your team digitally. You don’t need a huge office with space for permanent employees or the money to hire them. You can hire people remotely and save money by only using services when you need them. For example, you might want to hire a content marketer for a short-term project. You don’t need them on-board all the time. Even if you do have someone working for you full-time, they can work remotely, which reduces your overheads.
Digital technology will also help you to grow in other ways. For example, using the cloud makes it easier to scale your business. You can use cloud software and services that you can easily grow. This allows you to spend money only on what you need. You can increase your usage of various services as your demands change.
Focus on Outsourcing
Whether you grow your business from home or move into an office, outsourcing helps you do it quickly and affordably. It’s not just remote workers and freelancers that can help you out. You can also outsource a number of services for your office. For example, IT outsourcing is ideal when you don’t need someone full-time. You might also consider using temping agencies to outsource different jobs around the office. There is a range of tasks you can outsource that could be beneficial to your business. Outsourcing will often mean bringing someone into the office or meeting them in person. They might not be a permanent member of your team, but they will grow your business connections.
Hire People Who Will Help You Grow
When it’s time to hire permanent employees, finding the right people is crucial. You need employees who are willing to grow with you. There are two primary types of people you might attract to your roles when you might be offering lower salaries than many other companies. There will be people with potential who are willing to get stuck in but will still be learning. You might also attract those who have experience and are looking for more responsibility. Perhaps they can earn more elsewhere, but they won’t be able to have as much control or freedom. Everyone has to pitch into a growing business, so your hires have to be flexible.
Look After Existing Customers
Once you’ve built a customer base, they can be your ticket to rapid growth. Although you can’t rely on them alone, it’s essential not to neglect them. Don’t focus too much on chasing after new customers and forget about the ones you already have. Place a focus on getting them to come back in a variety of different ways. Your efforts could include a loyalty programme or regular promotions for your customers.
Make the Right Contacts
It might be a cliche, but it often is down to who you know and not what you know. Although, it’s also not a good idea to underestimate the importance of what you know. Getting to know the right people can speed up the growth of your business. There are some people who are more influential than others. But you never know which relationships might be beneficial for you. Try to network as much as possible to meet not just people in your industry but in other types of business too.
Position Yourself as a Leader
If you want more attention for your business, you need to make yourself known. One of the ways to do this is to make yourself a thought leader. Look for the ways that you can spread your knowledge and perhaps advocate for a community. For example, does your city have a burgeoning startup scene that needs a leader? You could be the one to take the reins and steer it in the right direction.
Speed up the growth of your business by focusing on the right things. Cut out time-wasting activities to make the most of your time.